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Psychological pricing (also price ending or charm pricing) is a pricing and marketing strategy based on the theory that certain prices have a psychological impact. In this pricing method, retail prices are often expressed as just-below numbers: numbers that are just a little less than a round number, e.g. $19.99 or £2.98. [1]
v. t. e. Psychology is the study of mind and behavior. [1] Its subject matter includes the behavior of humans and nonhumans, both conscious and unconscious phenomena, and mental processes such as thoughts, feelings, and motives. Psychology is an academic discipline of immense scope, crossing the boundaries between the natural and social sciences.
A new field within psychology was created by Kohlberg's theory, and according to Haggbloom et al.'s study of the most eminent psychologists of the 20th century, Kohlberg was the 16th most frequently cited in introductory psychology textbooks throughout the century, as well as the 30th most eminent.
Psychoanalysis. Erikson's stages of psychosocial development, as articulated in the second half of the 20th century by Erik Erikson in collaboration with Joan Erikson, [1] is a comprehensive psychoanalytic theory that identifies a series of eight stages that a healthy developing individual should pass through from infancy to late adulthood .
Maslow's hierarchy of needs is an idea in psychology proposed by American psychologist Abraham Maslow in his 1943 paper "A Theory of Human Motivation" in the journal Psychological Review. [1] Maslow subsequently extended the idea to include his observations of humans' innate curiosity. His theories parallel many other theories of human ...
In mate selection psychology, psychodynamics is defined as the study of the forces, motives, and energy generated by the deepest of human needs. [9] In general, psychodynamics studies the transformations and exchanges of "psychic energy" within the personality. [5] A focus in psychodynamics is the connection between the energetics of emotional ...
t. e. Theoretical psychology is concerned with theoretical and philosophical aspects of psychology. It is an interdisciplinary field with a wide scope of study. It focuses on combining and incorporating existing and developing theories of psychology non-experimentally. Theoretical psychology originated from the philosophy of science, with logic ...
The Principles of Psychology is an 1890 book about psychology by William James, an American philosopher and psychologist who trained to be a physician before going into psychology. The four key concepts in James' book are: stream of consciousness (his most famous psychological metaphor); emotion (later known as the James–Lange theory ); habit ...
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