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Electronic media are media that use electronics or electromechanical means for the audience to access the content. [1] This is in contrast to static media (mainly print media ), which today are most often created digitally, but do not require electronics to be accessed by the end user in the printed form.
A sound effect (or audio effect) is an artificially created or enhanced sound, or sound process used to emphasize artistic or other content of films, television shows, live performance, animation, video games, music, or other media. In motion picture and television production, a sound effect is a sound recorded and presented to make a specific ...
Social media. Social media are interactive technologies that facilitate the creation, sharing and aggregation of content, ideas, interests, and other forms of expression through virtual communities and networks. [1] [2] Although not unchallenged, [3] [4] common features include: [2] Online platforms that enable users to create and share content ...
Media ecology. Media ecology theory is the study of media, technology, and communication and how they affect human environments. [1] The theoretical concepts were proposed by Marshall McLuhan in 1964, [2] while the term media ecology was first formally introduced by Neil Postman in 1968. [3]
Media literacy. Media literacy is an expanded conceptualization of literacy that includes the ability to access and analyze media messages as well as create, reflect and take action, using the power of information and communication to make a difference in the world. [1] Media literacy is not restricted to one medium [2] and is understood as a ...
Mobile media has been defined as: "a personal, interactive, internet-enabled and user-controlled portable platform that provides for the exchange of and sharing of personal and non-personal information among users who are inter-connected." [1] The notion of making media mobile can be traced back to the “first time someone thought to write on ...
Media relations. Media Relations involves working with media for the purpose of informing the public of an organization's mission, policies and practices in a positive, consistent and credible manner. It can also entail developing symbiotic relationships with media outlets, journalists, bloggers, and influencers to garner publicity for an ...
Media consumption. Media consumption or media diet is the sum of information and entertainment media taken in by an individual or group. It includes activities such as interacting with new media, reading books and magazines, watching television and film, and listening to radio. [1]