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2. Media planning - Wikipedia

   en.wikipedia.org/wiki/Media_planning

   Media planning. Media planning is generally outsourced and entails sourcing and selecting optimal media platforms for a client's brand or product to use. The goal of media planning is to determine the best combination of media to achieve the clients objectives. In the process of planning, the media planner needs to answer questions such as:

3. Sample News Group - Wikipedia

   en.wikipedia.org/wiki/Sample_News_Group

   Sample News Group. Sample News Group, LLC is an American publisher of newspapers serving suburban and rural markets in the tri-state area of New Jersey, New York, and Pennsylvania, as well as in Vermont. The company is family owned and structured as a limited liability company. According to their website, their address is in State College ...

4. Media management - Wikipedia

   en.wikipedia.org/wiki/Media_management

   Media management. Media management is a business administration discipline that identifies and describes strategic and operational phenomena and problems in the leadership of media enterprises. Media management contains the functions strategic management, procurement management, production management, organizational management and marketing of ...

5. Marketing plan - Wikipedia

   en.wikipedia.org/wiki/Marketing_plan

   Marketing plan. A marketing plan is a strategy or outline created to accomplish a marketing team's objectives. A marketing plan is often created together by marketing managers, product marketing managers, product managers, and sales teams. A marketing plan falls under the umbrella of the overall business plan. [1]

6. Business Model Canvas - Wikipedia

   en.wikipedia.org/wiki/Business_Model_Canvas

   The Business Model Canvas is a strategic management template used for developing new business models and documenting existing ones. It offers a visual chart with elements describing a firm's or product's value proposition, infrastructure, customers, and finances, assisting businesses to align their activities by illustrating potential trade-offs.

7. Business plan - Wikipedia

   en.wikipedia.org/wiki/Business_plan

   Strategic planning is an organization's process of defining its strategy, or direction, and making decisions on allocating its resources to pursue this strategy, including its capital and people. Business plans can help decision-makers see how specific projects relate to the organization's strategic plan.