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  2. Social network advertising - Wikipedia

    Social network advertising, also known as " social media targeting," is a group of terms that are used to describe forms of online advertising and digital marketing that focus on social networking services. One of the significant benefits of this type of advertising is that advertisers can take advantage of the users' demographic information ...

  3. Facebook ads have a problem. It's called digital redlining. - AOL

    That means they have restricted targeting options in their ads manager. A company looking to place ads for housing, employment, or credit can still target an advertisement to a specific audience ...

  4. Facebook - Wikipedia

    Facebook. It has been suggested that the History section be split out and merged into the article titled History of Facebook, which already exists. ( Discuss) (August 2023) Facebook is an online social media and social networking service owned by American technology giant Meta Platforms.

  5. Social media - Wikipedia

    Then in 2021 Facebook had 2.89 billion users and Twitter had 206 million users. Similar to traditional advertising, all of social media marketing can be divided into three types: (1) paid media, (2) earned media, and (3) owned media. Paid social media is when a firm directly buys advertising on a social media platform.

  6. Google Ad Manager - Wikipedia

    Google Ad Manager (GAM) is an online ad exchange platform for companies or individuals. This online server allows a company or person to manage their inventory of ads, the audiences those ads serve, and allows them to check the performance of the ads they are running, and allows them to manage the buying and selling of their ads by other ...

  7. Advertising - AOL Help

    AOL Advertising provides advertisers, agencies and publishers with the most powerful, comprehensive and efficient online advertising tools available anywhere.

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