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A user can use an Apple ID and password to sign into the iTunes Store or App Store to buy content or authorize items the user has purchased. The ID is the proof of ownership for the content the user has previously downloaded from Apple digital stores.
MacWorld Expo 2008—PC and Mac stand under a Happy New Year sign, and PC talks about what a terrible year 2007 has been for him, referring to Windows Vista as a failure while Apple Inc. experienced success with Mac OS X Leopard, iPod Touch, and iPhone. Despite this, PC says he is optimistic for the future, claiming it to be the Year of the PC.
The Option key is a modifier key present on Apple keyboards.It is located between the Control key and Command key on a typical Mac keyboard. There are two Option keys on modern (as of 2020) Mac desktop and notebook keyboards, one on each side of the space bar.
A "Macintosh Introduction" 18-page brochure was included with various magazines in December 1983, often remembered because Bill Gates was featured on page 11. For a special post-election edition of Newsweek in November 1984, Apple spent more than $2.5 million to buy all of the advertising pages in the issue (a total of 39).