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  2. Landing page - Wikipedia

    en.wikipedia.org/wiki/Landing_page

    Today, most Google searches are made on mobile which makes it particularly important for your landing page be responsive and optimized for mobile in order to generate conversions from mobile users. A/B testing. A/B testing, or A/B split testing, is a method for testing two versions of a webpage: version "A" and version "B".

  3. Purchase funnel - Wikipedia

    en.wikipedia.org/wiki/Purchase_funnel

    Similar to a purchase funnel, "conversion funnel" is a technical term used in e-commerce operations to describe the track a consumer takes through an Internet advertising or search system, navigating an e-commerce website and finally converting to a sale.

  4. Affiliate marketing - Wikipedia

    en.wikipedia.org/wiki/Affiliate_marketing

    Affiliate marketing is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate's own marketing efforts.

  5. Cost per action - Wikipedia

    en.wikipedia.org/wiki/Cost_per_action

    Cost per action (CPA), also sometimes misconstrued in marketing environments as cost per acquisition, is an online advertising measurement and pricing model referring to a specified action, for example, a sale, click, or form submit (e.g., contact request, newsletter sign up, registration, etc.).

  6. Web hosting service - Wikipedia

    en.wikipedia.org/wiki/Web_hosting_service

    The host may also provide an interface or control panel for managing the Web server and installing scripts, as well as other modules and service applications like e-mail. A web server that does not use a control panel for managing the hosting account, is often referred to as a "headless" server.

  7. Certificate authority - Wikipedia

    en.wikipedia.org/wiki/Certificate_authority

    This could be the technical contact email address listed in the domain's WHOIS entry, or an administrative email like admin@, administrator@, webmaster@, hostmaster@ or postmaster@ the domain. [16] [17] Some Certificate Authorities may accept confirmation using root@ , [ citation needed ] info@ , or support@ in the domain. [18]

  8. 2021 Epik data breach - Wikipedia

    en.wikipedia.org/wiki/2021_Epik_data_breach

    The Epik data breach occurred in 2021 and targeted the American domain registrar and web hosting company Epik.The breach exposed a wide range of information including personal information of customers, domain history and purchase records, credit card information, internal company emails, and records from the company's WHOIS privacy service.

  9. Customer relationship management - Wikipedia

    en.wikipedia.org/wiki/Customer_relationship...

    Customer relationship management (CRM) is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information.